Created with Love, Inspired by a Life on the Run.

PIAR's journey began with a simple belief: Every woman deserves to feel comfortable in her own shoes.

Woman in an Ironman Triathlon Finisher Photo
The Performance Heel by PIAR - Woman Wearing Stylish and Comfortable Red Leather Block Heel Pumps and Black Dress

As an avid runner, I LOVED my running shoes. When I transitioned from my morning run to dressing for the day, I wished my favorite sneakers could come along for the ride. That sparked an idea: What if everyday dress shoes could be as comfortable as running shoes?  I discovered a missed opportunity: the science behind my beloved running shoes hadn’t been applied to stylish dress shoes I'd want to wear. PIAR was born.

With the same determination I poured into triathlon training, I took off designing PIAR shoes, starting with The Performance Heel. Countless hours and miles were invested in every detail: design, cushioning, contours, materials, and style to make sure they're ready to take you anywhere you want to go.

Our Why

Having a clear vision of your why is key when you're pushing for your next PR. When you’re 20 miles into your “life marathon", what keeps you going? 

For us, at PIAR? It’s you.

We’re inspired by the energy of women like you. Whether you're racing to change the world or dashing out for coffee with a friend, we’re here to support you, every stylish step of the way.

The Performance Heel by PIAR-Woman In Stylish and Comfortable Red Leather Block Heels Walking in Crosswalk with Luggage

Ready, Set, Go.

The Performance Heel, PIAR's inaugural design, is inspired by you and the comfort of my favorite running shoes. Infused with innovative design, these patent-pending heels provide the lift you crave without compromising comfort or style. No more juggling between shoes, PIAR heels are ready to be your wingwoman, wherever you’re headed.

Where to next? Wherever life takes you, your heels will be ready to go the distance.

Let’s go,

Caroline